Private credit has quietly become one of the most significant structural shifts in modern finance. What was once the exclusive domain of banks has migrated, over the past fifteen years, into a rapidly growing asset class accessible to sophisticated investors — and it warrants serious attention.

What Is Private Credit?

Private credit refers to debt investments that are originated and held outside of the public bond markets. Rather than buying a publicly traded corporate bond, a private credit investor — typically through a fund — makes a loan directly to a company, a real estate project, or a specialty borrower. The loan is negotiated bilaterally, which gives both parties flexibility that the public markets simply cannot offer.

Banks have historically dominated this space, but regulatory changes following the 2008 financial crisis — particularly the Dodd-Frank Act and Basel III capital requirements — sharply curtailed bank lending to middle-market and leveraged borrowers. Private credit funds stepped into that vacuum, and they have never stepped back.

Private credit is one part of a broader alternatives allocation. For how it fits alongside private equity and private real estate, see how Rubiq approaches alternative investments.

For how private credit compares with Treasuries, municipal bonds, and corporate bonds after tax, see our bond investing guide. When you are ready to evaluate a specific allocation, read our private credit investment guidance.

The Numbers Tell the Story

$1.7T
Global private credit AUM (Preqin, 2024)
~18%
Annual growth rate over the past decade
$2.8T
Projected AUM by 2028 (Preqin estimate)

The growth has been remarkable — and it has not been driven by hype alone. Institutional investors including pension funds, sovereign wealth funds, endowments, and insurance companies have steadily increased their allocations because private credit has historically offered higher income than many public fixed income alternatives, with returns that have shown lower correlation to equity markets. However, past performance is not indicative of future results, and private credit involves significant risks including illiquidity, credit risk, and potential loss of principal.

The Four Primary Strategies

1. Direct Lending

The largest and most accessible segment, direct lending involves extending loans directly to middle-market companies — typically those with $10M–$150M in EBITDA that are too small for syndicated loan markets but too large for traditional bank relationships. Senior secured direct loans are typically priced at a spread over short-term rates (SOFR), commonly around 5 to 7 percentage points, so all-in yields move up and down with interest rates. Loan covenants are negotiated directly, giving lenders ongoing protection and early warning of credit deterioration.

2. Mezzanine Debt

Mezzanine debt sits between senior secured debt and equity in the capital structure. It carries higher risk than senior loans but offers equity-like kickers — warrants or PIK (payment-in-kind) features — that can raise total return potential, along with the risk of loss. It is most commonly used in leveraged buyouts and growth financings where equity sponsors want to limit dilution.

3. Distressed Debt

Distressed managers acquire the debt of companies in or approaching financial difficulty, typically at significant discounts to par. The thesis is either a recovery in credit quality (trading profit) or a conversion to equity through a restructuring. This is the highest-risk, potentially highest-reward quadrant of private credit, and it is highly cyclical — opportunity sets expand dramatically during market dislocations.

4. Real Estate Debt

Real estate private credit — including bridge loans, construction financing, and commercial mortgage alternatives — has grown substantially as traditional bank lenders have retreated from real estate lending post-2022. For entrepreneurs and business owners who are already concentrated in real estate, this strategy offers an interesting way to remain connected to the sector on the debt side, with the senior-secured protection of a lender rather than the equity exposure of an owner.

"Private credit offers what public fixed income currently cannot: a meaningful income premium, floating-rate protection in rising-rate environments, and structurally senior positions with negotiated covenants."

Risk Factors You Must Understand

Private credit is not without its complexities. Before allocating, investors need to honestly assess four categories of risk:

  • Illiquidity. Most private credit funds operate on 5–10 year lockup schedules with limited or no secondary market. Redemptions are typically restricted. This is a feature, not a bug — the illiquidity premium is a primary return driver — but it demands that any allocation come from truly patient capital.
  • Manager Selection. The dispersion between top-quartile and bottom-quartile private credit managers is dramatically wider than in public markets. Underwriting quality, origination sourcing, portfolio monitoring, and workout capability vary enormously. Manager due diligence is non-negotiable.
  • Credit Concentration. Many middle-market borrowers are operating in narrow industries. A loan portfolio of 30–50 names in software, healthcare, or business services may carry significant sector-level concentration that isn't visible in top-line statistics.
  • Default Cycles. Private credit has not been stress-tested through a severe, prolonged recession. The 2008–2009 period preceded the asset class's current scale. Historical default rates (2–3% annually for senior secured) may understate tail risk in a deep credit cycle.
  • Valuation Opacity. Unlike public bonds, private credit is marked quarterly by the manager using model-based valuations. This smoothing effect makes private credit appear less volatile than it may actually be, and can delay recognition of deteriorating credit quality.

How It Fits in a Portfolio

For the high-net-worth and ultra-high-net-worth investors we work with at Rubiq — particularly entrepreneurs, business owners, and real estate professionals — private credit often addresses a specific gap: the need for income that is meaningfully above what public investment-grade bonds provide, without taking on the full volatility of public equity markets.

A 5–15% allocation to private credit within a broadly diversified portfolio can provide:

  • Higher current income than many public investment-grade bonds have historically provided, though actual outcomes vary significantly by strategy, vintage, and market conditions and are not guaranteed
  • Floating-rate exposure that benefits from elevated interest rate environments
  • Low correlation to public equity and investment-grade bond indices
  • A source of recurring cash flow to fund liquidity needs without selling equities

The allocation should be sized to what you can genuinely afford to lock up. For most investors, this means confirming that liquid reserves, planned capital needs, and business reinvestment requirements are fully funded before committing to illiquid vehicles. Because illiquid positions cannot be sold to correct drift, your liquid holdings carry the full burden of any portfolio rebalancing.

Many investors first encounter private credit through a private bank's feeder funds. To compare that route with accessing private funds through an independent advisor, see private bank vs. independent advisor.

Some investors hold alternatives inside a self-directed IRA. Leverage, UBIT, and prohibited-transaction rules can change the math; our self-directed IRA calculator compares holding an investment inside an SDIRA versus a taxable account.

Making Your First Private Credit Allocation

Most questions we hear are not about what private credit is, but how to start. For a family making its first allocation, a methodical sequence helps avoid the common mistakes: committing too much, choosing a vehicle with the wrong liquidity, or concentrating in one manager.

  1. Define the job. Is the goal current income, diversification away from public bonds, or a higher long-term return? The answer shapes which strategy fits and what would make the allocation unnecessary.
  2. Set an illiquid budget, then size modestly. Count everything you already cannot sell quickly: a private business, real estate, private equity commitments. Many families start below their eventual target and build over several years.
  3. Match the vehicle to your liquidity needs. See the comparison below. The same strategy can be offered in very different wrappers.
  4. Start with the core, diversify the managers. Diversified senior secured direct lending is a common starting point. Spreading commitments across more than one manager and more than one vintage year reduces the impact of any single underwriting mistake.
  5. Read every layer of cost. Management fees, incentive fees and their hurdles, fund expenses, and the cost of fund-level leverage can add up to several percentage points a year.
  6. Place it in the right account. Private credit income is generally taxed as ordinary income, so it is often more tax-efficient in a tax-deferred account when the fund allows it. Funds that use leverage can create unrelated business taxable income (UBTI) inside an IRA.

Three ways to hold private credit

Drawdown fund

A traditional closed-end private fund. Capital is called over time and returned as loans are repaid, usually over several years. Little or no liquidity before then. Typically limited to accredited investors or qualified purchasers.

Semi-liquid fund

Interval funds, tender-offer funds, and non-traded BDCs. Invested immediately, with periodic repurchase offers, often around 5% of shares per quarter. Repurchases can be limited when many investors want out at once.

Publicly traded

Listed BDCs and closed-end funds trade daily on an exchange. Easy to buy and sell, but prices can swing well above or below the value of the underlying loans.

Many investors first meet private credit through a private bank’s feeder funds. That can be a reasonable route, but feeder structures can add a layer of fees and the menu is chosen by the bank. Compare the options in our private bank vs. independent advisor guide.

Considering your first private credit allocation?

We’ll help you size it against your liquidity needs, compare vehicles and managers, and review the fees before you commit.

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What Questions to Ask Before Investing

  • What is the fund's origination sourcing — proprietary relationships or reliance on intermediaries?
  • What is the average loan-to-value or leverage multiple on portfolio companies?
  • How are loans valued, and has an independent valuation firm reviewed the methodology?
  • What is the fund's track record through the 2020 COVID dislocation — how did NAV and default rates behave?
  • What is the fee structure, and how does it align manager incentives with investor outcomes (management fee on invested vs. committed capital, carried interest hurdles)?
  • How does the fund handle portfolio company distress — do they have an internal workout team?

Frequently Asked Questions

What is private credit and how does it work?

Private credit is lending that happens outside banks and public bond markets. Investors, usually through a fund, lend directly to companies, real estate projects, or specialty borrowers on negotiated terms. The main strategies are senior direct lending, mezzanine debt, distressed debt, and real estate debt. Senior direct loans are typically priced as a spread over short-term rates (SOFR), so income rises and falls with rates. Many private credit funds lock up capital for several years, although semi-liquid funds offer limited periodic liquidity.

How much of a portfolio should be allocated to alternative investments?

There is no single right number. Many institutional and ultra-high-net-worth portfolios hold roughly 5 to 15% in private credit as part of a broader alternatives sleeve. The right amount depends on liquidity needs, income requirements, risk tolerance, and existing exposure to illiquid assets such as real estate, a private business, or private equity. Because many private credit funds restrict withdrawals, investors should keep enough liquid reserves before committing capital.

What are the main risks of investing in private credit?

Key risks include illiquidity (multi-year lockups or limited redemption windows), credit and default risk, concentration in a small number of borrowers or sectors, leverage at the fund level, and valuation opacity, since holdings are typically valued by the manager rather than priced by public markets. Results also vary widely between managers, so manager selection matters.

What questions should I ask before investing in a private credit fund?

Ask about the manager’s track record through a full credit cycle, how loans are sourced and underwritten, loan-to-value and borrower leverage, default and recovery history, how and how often assets are valued, total fees (management, incentive, and fund expenses), fund-level leverage, how defaults and workouts are handled, and exactly when and how you can get your money back.

How should an ultra-high-net-worth investor make a first private credit allocation?

Start by defining the job the allocation should do, usually income or diversification away from public bonds. Size it modestly, counting all the illiquid assets you already own. Choose a vehicle whose liquidity matches your needs: a semi-liquid fund such as an interval fund or non-traded BDC, or a traditional drawdown fund. Many first-time investors begin with diversified senior secured direct lending, spread across more than one manager and vintage year, then add higher-risk strategies later. Review all fees and fund leverage, and hold the investment in the account type that best fits its ordinary-income tax treatment.

What private credit options do private banks offer?

Private banks typically offer private credit through feeder funds that pool client money into a third-party manager’s fund, through their own or affiliated managers’ funds, and sometimes through structured notes. Feeder funds can add a layer of fees, and the menu is chosen by the bank. Independent advisors can often access similar strategies through third-party platforms. Compare the total cost and how the menu is selected.

How do private credit and infrastructure fit into an alternatives allocation?

Both are often used for income and diversification. Private credit provides contractual interest payments from loans, usually at floating rates. Infrastructure investments own or lend to long-lived assets such as utilities, energy, transportation, and digital infrastructure, with cash flows that may be linked to contracts or inflation. Many families size them together within an overall illiquid budget, so that the combined lockups still leave enough liquid assets for spending and rebalancing.

Who can invest in private credit funds?

It depends on the vehicle. Many private funds are limited to accredited investors (for individuals, generally $1 million of net worth excluding the primary home, or income above $200,000, or $300,000 with a spouse, in each of the last two years) and some require qualified purchasers (generally $5 million or more in investments). Interval funds and some non-traded BDCs are registered offerings with lower minimums, although sponsors may set their own suitability standards.

The Bottom Line

Private credit deserves a serious look in any sophisticated investor's alternative allocation. The asset class has earned its growth through genuine performance and structural advantages. But it rewards disciplined underwriting and punishes overconfidence. The investors who will benefit most are those who approach it methodically: with a clear understanding of their liquidity needs, a commitment to deep manager due diligence, and realistic expectations about both returns and risks.

At Rubiq, we evaluate private credit opportunities on behalf of our clients across the direct lending, real estate debt, and specialty finance categories. Our analysis focuses on manager quality, portfolio construction, and fit within your specific financial picture — not on allocating to a category for its own sake.